It is currently Sat Nov 18, 2017 11:11 am
   
Text Size
Login

Legal action on tap blocking

Introduce yourself in here, or just chat about anything that comes into your head.

Postby TheBeerNut » Mon Nov 06, 2017 10:33 am

Yesterday's Sunday Business Post carried an ad addressed to "Suppliers of draught lager beer and draught cider to the on-trade" which said:

Have you experienced difficulty having your product sold in certain bars and restaurants due to exclusivity arrangements with a large multi-national brewer?

Our clients are suppliers of draught lager beer and draught cider which have been blocked from a number of key outlets due to exclusivity arrangements with a large multi-national brewer.

If you are having similar difficulties our clients would like to hear from you.

Our clients will treat any information provided by you in strict confidence and will not use any such information without your express written consent.

Please send details in writing
and then the address of a Dublin law firm.

If I were to guess who's behind it I'd probably say C&C: they're the ones most heavily invested in lager and cider specifically. But it could be anyone. Here's hoping for a juicy public lawsuit.
Fermenting: Cider
Running: Pale ale, IPA, Dry cider
Stock: Mead, Kit Barolo, Imperial stout, IPA, Quadrupel
User avatar
TheBeerNut
Beoir Member
 
Posts: 11079
Joined: Thu May 10, 2007 5:04 pm
Location: Dublin

Postby Saruman » Mon Nov 06, 2017 12:04 pm

Oh fun, pity there are no class actions in Ireland.
Reuben Gray - Beoir Chairman

The Tale of the Ale - My blog about beer & brewing.
Twitter - @taleofale
Facebook
Breweryjobs.ie - Submit or look for a job in the brewing industry.
User avatar
Saruman
Beoir Member
 
Posts: 4184
Joined: Wed Dec 03, 2008 11:20 pm
Location: Rochfortbridge, Westmeath

Postby irish_goat » Mon Nov 06, 2017 2:09 pm

Strange if its C&C though. We have 2 large multi nationals in pretty much every bar, how would the "multi national brewer" block C&C but not the other?
User avatar
irish_goat
Beoir Member
 
Posts: 1422
Joined: Sat Nov 27, 2010 4:08 pm
Location: Derry

Postby TheBeerNut » Mon Nov 06, 2017 2:30 pm

Both of the others are big enough to fend for themselves without needing to lawyer up. Heineken has moved into the cider game where Diageo doesn't play, and we know from the figures that that's hurting C&C. Being told that there's no room for Bulmers because of Orchard Thieves would sting. But I'm just making this up, I've no idea what's actually going on.
Fermenting: Cider
Running: Pale ale, IPA, Dry cider
Stock: Mead, Kit Barolo, Imperial stout, IPA, Quadrupel
User avatar
TheBeerNut
Beoir Member
 
Posts: 11079
Joined: Thu May 10, 2007 5:04 pm
Location: Dublin

Postby oblivious » Tue Nov 07, 2017 9:29 am

TheBeerNut wrote: Being told that there's no room for Bulmers because of Orchard Thieves would sting. But I'm just making this up, I've no idea what's actually going on.


Figures out last week (via the radio) suggest that they have already taken some of Bulmers market share
"If anybody says he can think about quantum physics without getting giddy, that only shows he has not understood the first thing about them." - Niels Bohr

Primary: Black IPA
Keg:Summit IPA, White IPA (US05), Cider, Citrus Saison,

Twitter.com/Oblivious_

*Now with Blog* oblivioustobeer.blogspot.com
User avatar
oblivious
Beoir Member
 
Posts: 5143
Joined: Mon Nov 20, 2006 9:08 am
Location: The wild west, Dublin

Postby TheBeerNut » Tue Nov 07, 2017 10:21 am

That was mentioned in their annual report in the spring, but it's even more stark in the latest figures: in February 2016 Bulmer's accounted for 91% of on-trade draught cider; in August 2017 that was 73%, and it's falling. Ouch!

C&C wrote:• Continue to experience distribution losses in draught.
• Competitor activity focused on top tier accounts.

And what can we do about that? Hmmm...
Fermenting: Cider
Running: Pale ale, IPA, Dry cider
Stock: Mead, Kit Barolo, Imperial stout, IPA, Quadrupel
User avatar
TheBeerNut
Beoir Member
 
Posts: 11079
Joined: Thu May 10, 2007 5:04 pm
Location: Dublin

Postby irish_goat » Tue Nov 07, 2017 11:12 am

What are these "key outlets" and "top tier accounts" they're on about?
User avatar
irish_goat
Beoir Member
 
Posts: 1422
Joined: Sat Nov 27, 2010 4:08 pm
Location: Derry

Postby TheBeerNut » Tue Nov 07, 2017 11:27 am

The ones they make the most money from, I guess. It's probably the ones they had locked in to tap blocking arrangements themselves.
Fermenting: Cider
Running: Pale ale, IPA, Dry cider
Stock: Mead, Kit Barolo, Imperial stout, IPA, Quadrupel
User avatar
TheBeerNut
Beoir Member
 
Posts: 11079
Joined: Thu May 10, 2007 5:04 pm
Location: Dublin

Postby Saruman » Tue Nov 07, 2017 11:34 am

It could also be certain iconic pubs where they might not make much money but the loss would be seen as detrimental to their brand as it's a pub tourists flock to.
Reuben Gray - Beoir Chairman

The Tale of the Ale - My blog about beer & brewing.
Twitter - @taleofale
Facebook
Breweryjobs.ie - Submit or look for a job in the brewing industry.
User avatar
Saruman
Beoir Member
 
Posts: 4184
Joined: Wed Dec 03, 2008 11:20 pm
Location: Rochfortbridge, Westmeath


Return to General Chat

Who is online

Users browsing this forum: No registered users and 2 guests

cron

Who is online

In total there are 2 users online :: 0 registered, 0 hidden and 2 guests (based on users active over the past 5 minutes)
Most users ever online was 135 on Fri Aug 07, 2015 1:51 pm

Users browsing this forum: No registered users and 2 guests

Login Form